Our research has shown that measures such as confidence and loss aversion have a measurable effect on risk and investment decisions.
Behavioural IQ’s consumer-facing output provides a meaningful, written report delivering not just the results, but critically what they could mean for your client.
Behavioural IQ enables the viewing and data-mining of your entire customer base. Compare your risk and behavioural profiles against our UK survey and even your own market niche. Mitigate risks, maximise opportunities.
Understanding a client and their financial capability is a challenge.
It’s even more difficult demonstrating your client’s understanding and acceptance of risk in an increasingly regulated industry.
Behavioural IQ helps do both.
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